What SocialCrawl is about
What makes it different
SocialCrawl gives developers access to live, clean public web data through a single API — like Plaid for platform data — covering 44+ platforms and 325 endpoints with one standardized format, one API key and one billing system. It's built for AI agents and enterprises that need reliable social, news and e-commerce data.
Founder Selene Lee spent nine years in academia, completing a PhD in neuroscience at Oxford in 2023, before leaving research in 2025. SocialCrawl is her fifth product after four failed AI consumer apps — and it's making about $12.5K a month on a usage-based model where credits never expire. She co-founded it with Oscar Lee, an AI PhD researcher.
Selene built her distribution before launch: posting on X every day from 3 followers to 2,200+, building in public so the audience knew the product — and its creator — on day one. Her WhatsApp founder communities brought hundreds of sign-ups on launch day.
How they got to $12.5K
The playbook, in their own words
- Built the first version in 2 weeks; first paying customer within 48 hours of launch — charged from day one source ↗
- 5th product after 4 failed AI consumer apps; founded Ridio in 2024, left academia summer 2025 source ↗
- Started her X account with 3 followers and posted every day; now 2,200+ followers — built in public so launch day arrived with a warm audience source ↗
- Usage-based model, credits never expire: revenue accelerated when Growth customers upgraded to Pro; now onboarding enterprise clients source ↗
Growth timeline
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